Who gets equity in Neon Venture Studio ventures?

At Neon Venture Studio, we believe in shared ownership. Equity isn't reserved for just founders or external investors—it's distributed across our entire ecosystem to align incentives and recognize contribution.

Our approach to equity

Everyone who plays a role in building a company should benefit from its success. That includes:

• Core Team (NYC & Istanbul): These are the studio's ongoing leadership, strategy, and support staff. While they contribute across ventures, their equity share is modest per company, reflecting their broad involvement rather than direct, full-time commitment to a single startup.

• Studio Teams: Designers, developers, and product managers who work inside the studio to develop MVPs. Once a venture shows promise and is spun out, these team members transition to the new company full-time—and receive a larger equity stake. They are essentially co-founders of the product from the inside.

Why this matters

This structure ensures:

• Aligned incentives across the entire venture lifecycle

• Motivation for internal teams to care deeply about each build

• A fair system where contribution at every level is recognized

We’re building a venture ecosystem where value creation is shared—because great startups are never the result of one person alone.